The Business Case for Sustainability in Malaysian SMEs
Introduction
Sustainability is increasingly vital to businesses, including small and medium-sized enterprises (SMEs) in Malaysia, due to its advantages. By incorporating sustainability into their operations, SME’s can increase their efficiency, enhance their brand’s reputation, gain access to new markets, and more. In Malaysia SMEs account for 97.2% of all businesses establishments, and they play a crucial role in the country’s economy, making them essential to achieving Malaysia’s Sustainable Development Goals (SDGs). According to the 12th Malaysia Plan, SMEs are key economic drivers, emphasising the significance of prioritising sustainability in their business operations.
One of the primary reasons why SMEs should consider sustainability is its importance in enhancing efficiency. By adopting sustainable practises, SMEs can reduce their consumption of energy, water, and materials, resulting in substantial cost savings. Moreover, sustainable practises can lead to more effective and streamlined operations, which can increase productivity and profitability.
Additionally, SMEs should prioritise sustainability to enhance their brand’s reputation. Nowadays, consumers prefer to purchase goods and services from socially and environmentally responsible businesses. By prioritising sustainability, SME’s can distinguish themselves from competitors and establish a positive brand image that resonates with customers.
According to recent studies, SMEs that prioritise sustainability can also gain access to new markets in green industries and supply chains. For instance, small and medium-sized enterprises that produce environmentally friendly products or provide sustainable services can find new markets in the expanding ecotourism industry. Sustainability can also serve as a unique selling point in procurement processes, with many large businesses and government agencies actively seeking sustainable suppliers.
In addition, the concept of Net Zero has grown in popularity in recent years. Net Zero signifies that businesses aim to balance the amount of carbon emissions they release into the atmosphere with the amount they remove. SMEs can demonstrate their commitment to sustainability and reduce their carbon footprint by adopting Net Zero.
SMEs in Malaysia have a great deal to gain by prioritising sustainability in their business operations. They can contribute to a more sustainable future, increase their bottom line and market competitiveness, and help Malaysia reach its sustainable development objectives. Consult iklim.io to learn how SMEs in Malaysia can achieve Net Zero and implement sustainable practises. Individuals and businesses can reduce their carbon footprint by utilising the company’s consulting services, training, and access to certified and sustainable carbon offset projects.
The importance of sustainability for SMEs in Malaysia
SMEs in Malaysia are vital to the country’s economy, accounting for 38.3% of the gross domestic product (GDP) and employing nearly 70% of the labour force. Consequently, SMEs are crucial to achieving Malaysia’s SDGs, which aim to strike a balance between economic growth and social and environmental sustainability.
Sustainability is essential for SMEs seeking to increase their long-term profitability and competitiveness. By prioritising sustainability in their business operations, SMEs can reduce operational expenses, enhance their brand’s reputation, and enter new markets (Barratt & Choi, 2019).
One of the most significant advantages of sustainability for SMEs in Malaysia is the potential for cost savings. By implementing sustainable practises, SMEs can reduce their consumption of energy, water, and materials, resulting in substantial cost savings. A company that switches to energy-efficient lighting, for instance, can reduce its electricity costs, while a company that adopts circular economy principles can lower its waste disposal expenses.
In addition to cost savings, sustainability can help SMEs in Malaysia to improve their brand reputation. As consumers become increasingly concerned about environmental and social issues, they are looking for companies that prioritize sustainability (Ismail et al., 2021). By adopting sustainable practices, SMEs can differentiate themselves from their competitors and build a positive brand image that resonates with customers.
Additionally, sustainable practises can help Malaysian SME’s access new markets. In the expanding green economy, sustainable products and services can attract eco-conscious consumers and create new business opportunities. For instance, SMEs that produce organic or sustainably sourced products can capitalise on the expanding eco-tourism market.
The Malaysian government recognises the significance of sustainability SMEs and has implemented numerous initiatives to support their efforts. The Ministry of Entrepreneur Development and Cooperatives(MEDC), for instance, has established the SME Sustainability Grant to assist small and medium-sized enterprises in reducing their environmental impact and implementing sustainable practises (MEDC, 2021).
In addition, the Securities Commission Malaysia has implemented the Sustainable and Responsible Investment (SRI) Sukuk Framework to encourage companies, including SME’s, to issue green bonds and sukuk, which can be used to finance sustainable projects.
In conclusion, sustainability is an important aspect of conducting business for Malaysian SME’s. By adopting sustainable practises, SMEs can enjoy cost savings, an enhanced brand reputation, and access to new markets, among other advantages. The government of Malaysia recognises the significance of sustainability for small and medium-sized enterprises and has implemented numerous initiatives to support their efforts. In order to contribute to a more sustainable future and improve their bottom line, Malaysian SMEs should prioritise sustainability in their business operations.
Best practices for Sustainability in SMEs
SMEs in Malaysia are vital to the country’s economy, accounting for 38.3% of the gross domestic product (GDP) and employing nearly 70% of the labour force. Consequently, SMEs are crucial to achieving Malaysia’s SDGs, which aim to strike a balance between economic growth and social and environmental sustainability.
Sustainability is essential for SMEs seeking to increase their long-term profitability and competitiveness. By prioritising sustainability in their business operations, SMEs can reduce operational expenses, enhance their brand’s reputation, and enter new markets (Barratt & Choi, 2019).
One of the most significant advantages of sustainability for SMEs in Malaysia is the potential for cost savings. By implementing sustainable practises, SMEs can reduce their consumption of energy, water, and materials, resulting in substantial cost savings. A company that switches to energy-efficient lighting, for instance, can reduce its electricity costs, while a company that adopts circular economy principles can lower its waste disposal expenses.
In addition to cost savings, sustainability can help SMEs in Malaysia to improve their brand reputation. As consumers become increasingly concerned about environmental and social issues, they are looking for companies that prioritize sustainability (Ismail et al., 2021). By adopting sustainable practices, SMEs can differentiate themselves from their competitors and build a positive brand image that resonates with customers.
Additionally, sustainable practises can help Malaysian SME’s access new markets. In the expanding green economy, sustainable products and services can attract eco-conscious consumers and create new business opportunities. For instance, SMEs that produce organic or sustainably sourced products can capitalise on the expanding eco-tourism market.
The Malaysian government recognises the significance of sustainability SMEs and has implemented numerous initiatives to support their efforts. The Ministry of Entrepreneur Development and Cooperatives(MEDC), for instance, has established the SME Sustainability Grant to assist small and medium-sized enterprises in reducing their environmental impact and implementing sustainable practises (MEDC, 2021).
In addition, the Securities Commission Malaysia has implemented the Sustainable and Responsible Investment (SRI) Sukuk Framework to encourage companies, including SME’s, to issue green bonds and sukuk, which can be used to finance sustainable projects.
In conclusion, sustainability is an important aspect of conducting business for Malaysian SME’s. By adopting sustainable practises, SMEs can enjoy cost savings, an enhanced brand reputation, and access to new markets, among other advantages. The government of Malaysia recognises the significance of sustainability for small and medium-sized enterprises and has implemented numerous initiatives to support their efforts. In order to contribute to a more sustainable future and improve their bottom line, Malaysian SMEs should prioritise sustainability in their business operations.
Best practices for Sustainability in SMEs
Sustainability is increasingly becoming a vital aspect of doing business for Malaysian SMEs, and there are a number of best practises for integrating sustainability into operations.
The first step for SMEs to implement sustainable practises is to conduct a sustainability assessment, which entails evaluating the environmental and social impact of the business, identifying areas for improvement, and establishing sustainability goals. The Sustainability Assessment Tool for Enterprises (SATE) developed by the Malaysian Green Technology Corporation (MGTC) is a valuable resource for SMEs conducting sustainability assessment. By utilising tools such as SATE, SMEs are able to identify key improvement areas and prioritise sustainable practises that will have the greatest impact on their business.
Another best practise for small and medium-sized businesses is to implement energy efficiency measures. Energy consumption is a major source of glasshouse gas emissions and a significant expense for small and medium-sized enterprises. Implementing energy efficiency measures, such as upgrading to more energy-efficient lighting or equipment, can reduce carbon emissions and save money. The Energy Efficiency and Conservation Act 2020 provides incentives and support for the implementation of energy-efficient measures by small and medium-sized enterprises. To reduce their carbon footprint, SMEs can also consider adopting renewable energy sources such as solar or wind power.
Reducing waste is an essential component of sustainable business practises. By implementing recycling programmes, reducing packaging, and composting organic waste, SMEs can reduce waste. Waste reduction can save money on disposal costs and contribute to a more sustainable supply chain. The Department of Environment’s (DOE) Waste Management Hierarchy outlines the priority order of waste management practises, beginning with waste reduction and progressing to recycling and proper disposal.
By providing sustainable products or services, SMEs can distinguish themselves from their competitors. This may include eco-friendly packaging, organic or locally sourced ingredients, or services that assist customers in reducing their environmental footprint. For instance, the Malaysian Sustainable Palm Oil (MSPO) certification can assist SMEs in the palm oil industry in demonstrating their commitment to sustainable practices.
Engaging employees in sustainable practises can be an effective method for integrating sustainability into a company’s culture. This may involve providing training on sustainable topics, establishing sustainability goals for employees, or encouraging employees to carpool or utilise public transportation. Green@Work is a programme of the Malaysian Green Technology and Climate Change Centre (MGTC) that provides SME’s with guidance and resources to engage their employees in sustainable practices.
5 Successful Sustainable SMEs in Malaysia
Five successful Malaysian small and medium-sized enterprises have prioritised sustainability in their business operations. These businesses have demonstrated that sustainable practises can improve not only their environmental impact, but also their financial performance. Here are some examples of successful, sustainable Malaysian SMEs:
- Batik Boutique
Batik Boutique is a social enterprise that provides training and employment opportunities to women from low-income communities while producing high-quality batik products. The company’s production process utilises natural dyes and recycled materials, and it has won multiple sustainability awards. Batik Boutique’s products are popular with customers who appreciate the social and environmental benefits of the company’s operations. - The Hive Bulk Foods:
The Hive Bulk Foods is a zero-waste grocery store that provides an extensive selection of unpackaged, organic, and locally sourced food items. The store encourages customers to bring their own containers and offers reusable packaging for those who require it. The Hive Bulk Foods has been recognised for its innovative business model and a number of sustainability awards. - Kloth Cares:
Kloth Cares is a social enterprise that collects, sorts, and sells affordable used clothing. Additionally, the company offers training and employment opportunities to individuals with disabilities. Kloth Cares has been recognised for its environmental and social impact, as well as its contribution to reducing textile waste in Malaysia. - Rawsome:
Rawsome is a vegan snack and beverage company specialising in plant-based products. The company uses organic and locally sourced ingredients in its products, and all packaging is made from biodegradable or compostable substances. Rawsome has received a number of awards for its commitment to sustainability and eco-friendly business practises. - The Green Factory
Green Factory is an eco-friendly company that sells a range of sustainable and biodegradable household and personal care products. Their products are made with natural and organic ingredients and packaged in environmentally-friendly materials such as glass and bamboo. The company aims to reduce waste and promote sustainability by offering products that are gentle on the environment and safe for both consumers and the planet. They also advocate for responsible consumption and waste reduction through their platform, encouraging customers to adopt more sustainable lifestyle habits.
These businesses have demonstrated that sustainable practices can improve not only their environmental impact, but also their financial performance. By focusing on sustainability, these businesses have been able to distinguish themselves from their rivals and attract customers who care about social and environmental responsibility.
In addition, these businesses have gained access to new markets and opportunities within the expanding green economy.
It is essential to note that sustainable practices are not restricted to a specific industry. Sustainable practices can benefit SMEs in any industry, from manufacturing to retail to hospitality. The key is to identify and prioritise the areas where sustainable practices can have the greatest impact on the business. Implementing best practices for sustainability can be beneficial for SMEs in Malaysia by reducing costs, improving brand reputation, and accessing new markets. SMEs can make significant progress towards a more sustainable future by conducting a sustainability assessment, implementing energy efficiency measures, reducing waste, developing sustainable products or services, and engaging employees.
Conclusion
SMEs in Malaysia must prioritise sustainability and integrate sustainable practices into their operations in order to reduce their environmental impact, enhance their brand reputation, and gain access to new markets and opportunities. To achieve their sustainability objectives, SMEs can implement best practises, such as conducting a sustainability assessment, implementing energy efficiency measures, reducing waste, developing sustainable products or services, and engaging employees in sustainability practises.
Sustainable SMEs in Malaysia, such as Batik Boutique, The Hive Bulk Foods, Kloth Cares, Rawsome, and Bamboo Village, have proven that sustainability not only benefits the environment but can also lead to business success. To remain competitive, Malaysian SMEs must prioritise sustainability, adapt to a changing world, and adopt a long-term business perspective.
We believe that by working together, we can create a more sustainable future for all. So, whether you’re a small business owner or an industry leader, we invite you to partner with us and join the growing movement towards a more sustainable and equitable world. iklim.io offers a variety of services to assist you in achieving your objectives.
Our consulting services provide expert advice on sustainability strategies, while our training programmes equip your employees with the tools and knowledge necessary to incorporate sustainable practises into your operations. To supporting the transition to a low-carbon economy, our carbon exchange platform allows you to offset your carbon emissions by investing in certified sustainable projects. Visit our website to learn more about our consulting, training, and carbon offsetting services, and begin your journey towards a more sustainable future immediately.
Disclaimer: The author wrote this article on behalf of iklim.io. These views and opinions are solely those of the author and do not represent those of any other organisation or individual. Importantly, neither the author nor iklim.io received any monetary compensation for writing this article.
References
- Abdullah, M. F. (2016). Corporate social responsibility in small and medium enterprises (SMEs): a literature review. Journal of Global Entrepreneurship Research, 6(1), 2. https://doi.org/10.1186/s40497-016-0039-1
- Ahmad, Z. (2019). The role of sustainability in small and medium-sized enterprises (SMEs) in Malaysia. Journal of Business and Retail Management Research, 13(3), 45-55.
- Asian Development Bank. (2021). Small and Medium-Sized Enterprises. https://www.adb.org/what-we-do/sectors/private-sector-development/small-and-medium-sized-enterprises
- Bamboo Village. (2022). About Us. https://bamboovillage.com.my/pages/about-us
- Barratt, R., & Choi, T. Y. (2019). Sustainable supplier management: A review and future directions. Journal of cleaner production, 230, 1283-1294.
- Batik Boutique. (2022). About Us. https://thebatikboutique.com/pages/about-us
- Carter, L., & Curry, A. (2021). Understanding Net Zero: A Guide for Small and Medium-sized Enterprises. The Carbon Trust. https://www.carbontrust.com/resources/understanding-net-zero-a-guide-for-smes
- Department of Environment. (2011). Waste management hierarchy. Retrieved from http://www.doe.gov.my/portalv1/en/info-umum/bagaimana-membuang-sisa-pepejal-secara-berhemah/waste-management-hierarchy
- Department of Statistics Malaysia. (2020). Malaysian Economic Statistics Review 2020. Retrieved from https://www.dosm.gov.my/v1/index.php?r=column/pdfPrev&id=TE5XZm5oZTN5cFVrWXR1aHRHRlhVdz09
- DOE. (2011). Waste Management Hierarchy. Department of Environment. Retrieved from http://www.doe.gov.my/portalv1/en/info-utama/pengurusan-sisa-pepejal/hirarki-pengurusan-sisa-pepejal
- EECA. (2020). Energy Efficiency and Conservation Act 2020. Suruhanjaya Tenaga. Retrieved from https://www.st.gov.my/en/policies/energy-efficiency-and-conservation-act-2020
- Energy Commission of Malaysia. (n.d.). Energy efficiency and conservation act 2020. Retrieved from https://www.st.gov.my/legislation/eeca-2020/
- OECD (2022). Financing SMEs and Entrepreneurs 2022: An OECD Scoreboards. Retrieved from https://www.oecd-ilibrary.org/sites/3bc2915c-en/index.html?itemId=/content/component/3bc2915c-en#:~:text=SMEs%20are%20the%20backbone%20of,employment%20for%207.3%20million%20people.
- Government of Malaysia. (2021). Twelfth Malaysia Plan 2021-2025. https://www.epu.gov.my/en/rmke12
- GreenTech Malaysia. (2022). Small and Medium Enterprises (SMEs). https://www.greentechmalaysia.my/for-business/small-and-medium-enterprises-smes/
- Ismail, W. K. W., Hassan, S., & Rahman, S. A. (2021). Exploring the Determinants of Environmental Sustainability Practices: Evidence from Malaysian Small and Medium Enterprises (SMEs). Sustainability, 13(8), 4293.
- Kang, H., Lee, M., & Huh, C. (2010). Impacts of positive and negative corporate social responsibility activities on company performance in the hospitality industry. International Journal of Hospitality Management, 29(1), 72-82. https://doi.org/10.1016/j.ijhm.2009.05.002
- Khoo, Y. Y., Chong, S. C., & Chong, V. K. (2017). Environmental sustainability practices among SMEs in Malaysia: A structural equation modeling approach. Sustainability, 9(9), 1632.
- Kee, D. M. H., Yusoff, R. Z., & Azmi, F. (2019). Sustainable Practices in Malaysian SMEs: A Theoretical Framework. Journal of Sustainability Science and Management, 14(5), 80-94. https://jssm.um.edu.my/index.php/jssm/article/view/4965/2391
- Kloth Cares. (2022). About Us. https://klothcares.com.my/pages/about-us
- Kreng, V. B. (2013). The relationship between firm size, financial performance and exports of SMEs in Taiwan. International Journal of Business and Management, 8(21), 1-10. https://doi.org/10.5539/ijbm.v8n21p1
- Malaysia, Economic Planning Unit. (2021). Twelfth Malaysia Plan 2021-2025. Retrieved from https://www.epu.gov.my/en/twelfth-malaysia-plan-2021-2025
- Malaysian Green Technology and Climate Change Centre. (2023a) Green@Work. Retrieved from https://www.greentechmalaysia.my/greenwork/
- Malaysian Green Technology Corporation. (2023)b Sustainability assessment tool for enterprises (SATE). Retrieved from https://www.greentechmalaysia.my/sustainability-assessment-tool-for-enterprises-sate/
- Malaysian Investment Development Authority. (2022). Small and Medium Enterprises (SMEs). https://www.mida.gov.my/home/smes/posts/
- Malaysian Sustainable Palm Oil. (n.d.). Malaysian sustainable palm oil (MSPO) certification. Retrieved from https://www.msocertification.com/malaysian-sustainable-palm-oil-mspo-certification/
- MGTC. (2023a). Green@Work. Malaysian Green Technology and Climate Change Centre. Retrieved from https://www.greentechmalaysia.my/greenatwork/
- MGTC. (2023b)Sustainability Assessment Tool for Enterprises (SATE). Malaysian Green Technology Corporation. Retrieved from https://www.greentechmalaysia.my/sustainability-assessment-tool-for-enterprises-sate/
- Ministry of Entrepreneur Development and Cooperatives. (2021). SME Sustainability Grant. Retrieved from https://www.mdec.my/en/sme-sustainability-grant
- Moyeen, A., Rahman, M. A., & Hossain, M. M. (2019). Sustainability practices in SMEs: an empirical study in Malaysia. Journal of Cleaner Production, 208, 1120-1129. https://doi.org/10.1016/j.jclepro.2018.10.022
- MSPO. (2023). MSPO Certification. Malaysian Palm Oil Certification Council. Retrieved from https://mpocc.org.my/mspo-certification.
- Rawsome. (2022). About Us. https://www.rawsome.my/pages/about-us
- Securities Commission Malaysia. (2021). Sustainable and Responsible Investment (SRI) Sukuk Framework. Retrieved from https://www.sc.com.my/sustainable-and-responsible-investment-sri-sukuk-framework.
- The Hive Bulk Foods. (2022). About Us. https://thehivebulkfoods.com/pages/about-us



